Our Fantastic Four: Four Years as a Customers’ Choice

This June, we debuted Strategy Mosaic: the world’s first independent universal semantic layer that forms the invisible backbone of data-driven business success. Our next-generation semantic layer is vendor-agnostic, meaning you can use it no matter where your data lives or what front-end tools you use.  

Mosaic unites data, business logic, and governed distribution across business applications—empowering you to make data investments your own instead of being isolated in a specific stack. A powerful, invisible force operating behind-the-scenes to unify your data ecosystem, Mosaic also features AI-assisted data modeling to rapidly accelerate your creation of trusted data products, allowing teams to ensure that clarity and trust reach every user. 

As an independent semantic layer, Mosaic empowers businesses to control their logic, unify data from anywhere, and surface governed insights in any tool. Early adopters and semantic layer users have seen tangible impact in:  

• Speed: A multi-national agricultural leader accelerated data model development 3x when compared to Microsoft during a pilot.  
• Savings: A popular quick-service restaurant chain in Australia slashed Snowflake consumption costs by over 30% via query optimization in its universal semantic layer.  
• Trust: A municipal government in the U.S. now uses trusted data from its universal semantic layer directly in Power BI, ensuring accuracy and governance across divisions. 

Mosaic keeps inspiring new ways to achieve savings, accelerate initiatives, and mobilize data for real-life impact.  

Read the full review

Our high-octane analytics engine fuels both Mosaic and the Strategy One platform. We light up insights for customers at the edges of their organization—propelling data impact with massive scale at blazing-fast speed.  

In 2025, we strengthened our in-memory processing to deliver complex analyses to tens of thousands of users concurrently while optimizing query costs. Our cloud-native, agentic AI architecture launched in March lets customers seamlessly extend trusted analytics from their core data ecosystem directly to frontline workers wherever they are.  

Customers like Porsche and Pfizer have shared how they scaled data impact across their organizations with Strategy solutions. From empowering workers at 200+ U.S. dealerships and service centers or 15,000+ users in 17 countries worldwide, our trusted partnership, our universal semantic layer, powerful analytics engine, scalable architecture, and relentless innovation are integral to their success.  

Read the full review

Strategy’s impact in 2025 went far beyond semantics, speed, and scale—customers reshaped data strategies to stretch intelligence to the frontline with data-backed generative AI.  

Empowering frontline teams with agentic AI on trusted data offers superhuman strength to business users. Strategy’s second-generation AI Agents deliver conversational analytics that make governed, reliable data instantly accessible to anyone. 

AI Agents are built for enterprise-grade intelligence, powering insights with business context preserved. Agents rapidly answer questions, automate advanced analyses, and surface contextual, governed insights wherever they’re needed. A range of optimizations make precision possible, powered by our universal semantic layer, high-octane analytics engine, and agentic AI architecture introduced in earlier this year.  

Grounded in a universal semantic layer, Strategy AI accelerated data impact for many customers throughout 2025. Lotte Department Store, a Korean retail leader that successfully deployed a Customer Relationship Management (CRM) solution, noted that our second-generation AI agent “significantly reduced the barrier to analysis, [streamlining] analytical processes that once took hours and can now be accomplished in less than a minute—dramatically accelerating practical decision-making in the field.”  

Read the full review

Strategy’s industrial-strength data foundation continues to deliver superior security and governance, further fortified with enhancements incorporated throughout 2025.  

We've optimized Mosaic and the Strategy One platform to help customers scale, maintain compliance, and safeguard their data investments for years to come. Key enhancements include:  

• Big data workload processing optimizations 
• Enhanced performance at higher concurrency and scale  
• Continuous upgrades to enterprise-grade security frameworks 
• Hardening of our cloud-native, agentic-AI architecture for resilience, agility, and extended impact 
• And much more!  

Backed by our universal semantic layer and modern cloud-native architecture, Strategy’s governance establishes a rock-solid, resilient foundation for trusted, scalable impact. Combined with deep investment in AI-fueled innovation and a vendor-agnostic approach that integrates securely across your tech stack, Strategy solutions armor data investments for decades to come.  

Read the full review

Strategy brings invisible intelligence, high-speed scale, agile adaptability, and unbreakable resilience to customers around the world. This year’s releases—and customer wins—show what’s possible when our superpowers unite.  

Understanding and solving our customers’ real-world data and AI challenges is at the heart of everything we do. Customers often cite close collaboration and deep partnership as the foundation for trust and lasting success. To quote an OEM partner’s CEO: “Strategy cares.” 

Early in 2025, our commitment to customer success was recognized with two prestigious award wins at the National Retail Federation’s annual event—AI Innovation & Application and Retail Partner of the Year. The Vendors in Partnership awards program, co-sponsored by NRF, noted that the outstanding customer partnership we demonstrated led to our selection.  

Read the full review

At NRF, GUESS shared how Strategy helps their “entire organization better understand customer needs and market trend insights.” Vice President of Retail Applications Bruce Yen affirmed our belief in AI Agents as “force-multipliers to help organizations ‘free’ their data,” and that a solid data foundation is key to embracing agentic AI with confidence. As Bruce put it, “our long-standing partnership with Strategy offers our business a trusted source of information and helps us embrace innovations as new technologies shape the market.”  

Many Thanks 

Thank you to our customers worldwide for your feedback, collaboration, and partnership—you help us make Strategy solutions stronger year after year. We’re grateful for the milestones we achieved together in 2025, and look forward to reaching new heights together in the years ahead.

^{About Gartner Peer Insights™} 

^{Source: Gartner, Voice of the Customer for Analytics and Business Intelligence Platforms, Peer Contributors, 26 November 2025. *Previously included as MicroStrategy in 2022, 2023, 2024.} 

^{GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, PEER INSIGHTS is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved.} 

^{Gartner® Peer Insights™ content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.}