The State of AI+BI Analytics Global 2025 Report

Get the global benchmark report on enterprise adoption of AI-powered analytics — and what’s coming next.
As AI reshapes the analytics landscape, organizations are moving fast—from siloed dashboards to intelligence embedded across workflows. Our 2025 Global Survey of 235 professionals across 38 countries reveals how data leaders are deploying AI-powered analytics to cut costs, expand access, and drive better decisions.

Download the Report

The State of AI+BI Analytics Global Report 2025 Cover.png

Key findings:

43% of organizations are now using AI-powered analytics in production
56% cite improved decision-making as their top goal—closely followed by cost savings and efficiency
Only 8% of employees in most firms currently use advanced analytics tools—but 24% of organizations plan to triple that number in 12 months
The top technical concern? Inaccurate or inconsistent AI-generated answers
Compliance has overtaken cost as the #1 challenge to adoption
Adoption is no longer just for data teams—executives, customer support, finance, and IT are now power users

What’s inside the report?

Adoption trends across industries and company sizes
Breakdowns by department and role — who’s using AI, how, and why
Key Investment Areas for the next 12–18 months
Challenges to scale: ROI, hallucinations, compliance, and vendor lock-in
Real-world benchmarks on platform usage, from Power BI to Strategy One
Survey insights from Deloitte, McKinsey, Accenture, and Johnson & Johnson

The Research Team

This survey was commissioned by Strategy and conducted by Brett Sheppard at Dúnedain Research as lead researcher and report author. Brett Sheppard’s journey with data began as a U.S. military data engineer and Gartner senior analyst. He has authored AI, data architecture and business intelligence publications for Gartner, GigaOM and O’Reilly, and has been quoted by Businessweek, Computerworld, Wired and other media.

"AI-powered analytics will revolutionize decision-making."

— Gartner, Predicts 2025, February 26, 2025

The State of AI+BI Analytics Global 2025 Report

Key findings:

What’s inside the report?

The Research Team

"AI-powered analytics will revolutionize decision-making."

Read the full report to see where your organization stands—and how to lead the next phase of data intelligence.

MicroStrategy is now Strategy! I can tell you more!