
Build a high-performing data and AI organization to drive business value
“A well-defined operating model and organizational structure is essential for enterprises aiming to scale innovation, manage risk, and drive business value with data and AI.”
— Forrester Research, Data, AI, and Analytics Organization and Culture Model, 2025
Without it, initiatives become fragmented or fail to align with strategic goals. This report outlines how leading organizations structure people, process, and culture to sustain data-driven growth.

What you’ll learn from the Forrester Research report
- How to align data and AI initiatives with business strategy to secure sponsorship and deliver ROI
- How to build governance and compliance frameworks to reduce risk and protect reputation
- Which roles and responsibilities strengthen collaboration across business and IT
- What cross-functional skills are needed to foster a culture of continuous learning
- How to embed trust, scalability, and enablement at the core of your operating model
A resilient data and AI operating model transforms technology into enterprise advantage.
Access Forrester’s Data, AI, and Analytics Organization and Culture Model to learn how to build one that scales with your business.
Turn data and AI into a strategic advantage
Discover the organizational practices top companies use to align initiatives, foster collaboration, and scale insights across the enterprise.