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What’s New in June 2025: Strategy Mosaic, AI-Driven Productivity, and Enhanced Customizations

Photo of Hannah Lim
Hannah Lim

June 20, 2025

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Our June 2025 release marks a momentous milestone with the long-awaited launch of Strategy Mosaic, our universal semantic layer, which was announced during the Strategy World 2025 keynote.

Strategy Mosaic redefines how organizations build and scale governed intelligence by eliminating data inconsistencies and streamlining the foundation for AI and BI. With a future-proof architecture and open framework, it enables teams to define business logic and security once and apply it everywhere. 

Alongside this game-changing foundation, this release introduces a wave of powerful new features designed to enhance productivity, streamline collaboration, and deliver highly personalized insights at scale. Let’s explore what’s new across AI-driven productivity and collaboration, and BI personalization, self-service, and delivery. 

Introducing Strategy Mosaic: The Universal Intelligence Layer

Say goodbye to data silos and duplicative prep work. With up to 10x faster data modeling and preparation, Strategy Mosaic eliminates enterprise data inconsistencies by allowing you to define business logic and security rules once—then apply them everywhere. With 100+ connectors and a future-proof architecture, Mosaic creates a reusable, AI-ready data foundation that scales across tools, teams, and technologies. No lock-in. Just consistent, trusted data wherever you need it. 

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The First Universal Intelligence Layer

Learn more about how Strategy Mosaic is revolutionizing data strategy.
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AI-Driven Productivity and Collaboration

At Strategy, we’re committed to making intelligence accessible anytime, anywhere. With this release, we’re introducing powerful innovations that put advanced AI directly into the hands of every user—enabling bots to deeply understand your business and deliver smarter, faster responses. 


Universal Agent 
Meet your AI meta-agent. The Universal Agent intelligently routes and aggregates answers from multiple specialized bots like Sales, Finance, and HR—returning one cohesive, trusted response. Whether you're an executive needing a high-level summary or a team leader looking across departments, the Universal Agent simplifies complex queries in seconds. 


Unstructured Data Support for Auto 
Now your bots can learn from PDFs, Word docs, plain text, and more. Auto can ingest and understand both structured and unstructured data, enabling it to answer more complex questions—from compliance documents to meeting notes—all in one place. 


Follow-Up to Specific Answers 
Precision in every conversation. Auto 2.0 now includes reply-style buttons, so users can anchor follow-up questions to specific prior answers—ideal for multi-topic chats or diving deeper into a single thread of insight. 

Improved Personalization, Self-Service, and Delivery

Today’s users don’t just want data—they want data tailored to them, delivered where they work, and ready to act on. The June 2025 release includes new features that make business intelligence more personal, self-service-driven, and seamlessly distributed. These updates deliver the right insights to the right people, where they work, and in the tools that they use every day. 


Strategy for Google Sheets™ Add-In 
Bring governed data into the spreadsheets you already use. Our new Google Sheets add-in connects to your Strategy semantic layer, allowing users to pull in reports, dashboards, and datasets—filtering and transforming data as needed. It’s analytics where you work, powered by centralized security and admin controls. 


Object Parameters for Dashboards and Reports 
Give users the power to personalize dashboards on the fly. With new object parameters, users can easily switch attributes and metrics—while retaining sorts and preferences. It's a scalable, modern alternative to traditional attribute and metric selectors, designed for customization at speed and scale. 


Enhanced Email Subscriptions with Embedded Visuals 
Make your emails work harder. Add embedded visualizations, rich text formatting, and unsubscribe links to your subscription emails. Deliver bold, brand-aligned insights that users can digest instantly—without opening attachments. 


Email Bursting for Dashboards 
Scale personalized insights to thousands. With email bursting, dashboards can now be distributed in customized slices—ensuring each recipient only sees what is relevant to them. Perfect for sales teams, executives, or regional leads, this feature makes personalized communication effortless and secure. 

Ready to Upgrade?

Future-proof your data framework by building a robust, innovation-ready foundation with Strategy Mosaic. Enhance your Strategy experience to be more intelligent, personalized, and seamless across every level of your organization. Whether scaling insights across your workforce or enabling self-service within everyday tools, this update brings you closer to data that truly works for you. 

Explore all the new features on our What’s New page or read the product release notes. See how Strategy is redefining the future of AI + BI. 


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Photo of Hannah Lim
Hannah Lim

Hannah Lim is a Product Marketing Manager at Strategy, where she supports go-to-market efforts for AI-powered business intelligence. She writes about Auto 2.0, AI-driven workflows, and the future of enterprise analytics.


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